Process
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Public Relations
Strategic and Tactical PR Programs
Great communications requires strategy and flawless execution. Whether a detailed roadmap or rapid response to breaking news, clients rely on our counsel for thoughtful planning and swift decision making. At Morphoses, we manage local, national and international media relations programs. Our effectiveness is based on our ability to gain coverage with the right messages in the right media - thus supporting your business objectives.
What exactly does that mean for clients and potential clients?
Award-winning public relations campaigns that provide meaningful results
and help establish companies as leaders in their industries.
- We eschew the usual agency "bait and switch," where the
firm's senior people make the initial contacts and then delegate ongoing
client service to the junior staff. At Morphoses, our day-to-day interactions
with clients take place at the senior level only. The exceptional
stability of our senior team assures Morphoses clients of continuity
and a high level of experience with their businesses and their communications
objectives.
- Our skilled PR professionals include several former editors, journalists
and writers, who know how to get news coverage and maximize that critical
third party endorsement.
- We become a seamless extension of your marketing and sales team
and, as a full-service agency, we offer many services that support
and extend your existing communications efforts allowing you to spend
valuable time developing your product instead of managing numerous
vendor relationships.
Public Relations Services Include:
- Develop Yearly Public Relations Strategy
- Writing and distributing news releases
- Placing business news and feature stories
- Media Relations
- Writing and Feature Placement
- Backgrounders/media kit contents
- Media Tours
- Newsletters and e-Newsletters
- New product introductions and announcements
- Employee Communications
- Media Training
- Crisis Management
- Program development and reviews
- Market research and analysis
- Presentations/Speeches
- Award Submissions
You know your brand.. You have a vision.. Let us realize it.
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Editor/Analyst Relations
Media relations requires an inherent understanding of what reporters and editors look for before they publish a story.
Strategic Marketing
Helping clients introduce products and services and gain momentum for them by leading marketing efforts
Monthly Strategic Updates
Key buisness events and news headings.
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